Great advice for new etailers
Aug 13
Just read a great posting on a blog site, well worth a read and the link to the full article is at the bottom.
Main points in a nutshell are
- Seperate what the online store sells from your regular store.
- Don't worry about selling every product in a line, pick the ones that work for you and your customers.
- Find some unique products that are hard to source anywhere else.
- Price is a key factor online make sure that you are not shooting yourself in the foot and carry out some quick price comparisons.
- Quality of design, photography and content on the site makes it easier for a visitor to become a customer.
- Ecommerce stores don't just bring in revenue they also bring in more customers to your physical shop. Bramora one of our clients has estimated that 20-30% of her foot traffic has found her through the website.
Ecommerce websites bring all kinds of advantages to your business and give you access to customers way beyond your current local market.
Great article and well worth a read if you have the time.
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